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HELEN BERMAN'S MEDIA SALES MASTER
Certification Program
Become a BERMAN MEDIA SALES MASTER
Training opens the mind. Credibility and credentials open doors.
Berman Media Sales Training improves your skills and closes sales.
Enroll by November 15 and receive FREE books and FREE Sales Self-Assessment Tool
The Berman Media Sales Master Certification Program trains its students to become among the top-ranking advertising sales professionals in the media industry. Completing our certification program demonstrates to your advertiser clients, your publisher, your sales director and yourself that you have mastered all the skills necessary to excel in the business of media advertising sales. Additionally, you will demonstrate a depth of knowledge, commitment and initiative that will make you invaluable to publishers, show managers and future employers. It might even be the right foundation you need to start your own publication or online media venture.
This program is not easy.
It is not about attending a one-day training to get a paper for the wall. It is about mastery.
Even veteran sales professionals miss sales opportunities because they tend to overwork certain sales muscles, such as verbal skills, while neglecting others, such as qualification and research. Becoming a Berman Media Sales Master ensures that you will become not only a top-ranking ad sales professional, but a top-earning one as well, skilled in every aspect of sales. Mastering these skills can be applied to any sales position in any industry.
To receive your Berman Media Sales Master Certification, you must fulfill the requirements below, which include one-on-one coaching with Helen and passing a comprehensive exam. After you've successfully applied for candidacy and completed training with Helen Berman, the Helen Berman Corporation will issue a personal diploma designating your status as a Berman Media Sales Master.
Existing clients and past students, please call Helen now. If you have already attended customized training with Helen, read her book or taken one of her courses, you might find you are well on your way to certification.
Educational requirements for Berman Media Master Certification:
Each participant must complete 15 Berman educational credits from the following:
- REQUIRED Two or more years of media sales experience or proof of expertise: 2 credits
- REQUIRED Sales Effectiveness Assessment: 1 credit (included)
- REQUIRED Reading Berman books: 1 credit for each of two volumes (included)
- REQUIRED Minimum two hours private Q&A sessions: 1 credit per hour (fee required)
- Attending a Berman two-day customized in-house sales training: 7 credits
- Attending Berman one-day customized in-house sales training: 4 credits
- Viewing Berman customized webinars: 1 credit per webinar for which you are registered
- Viewing Berman on-demand webinars: 1 credit per webinar for which you are registered
- Completing five or more hours of sales mentoring: 1 credit per hour (fee required)
- REQUIRED Successful completion of the Berman Media Sales Exam : 2 credits (fee required)
To apply for the certification program, you must complete our Candidate Registration Form and submit a processing fee of $135. This fee also includes your valuable Sales Assessment questionnaire, with which Helen can recommend the correct program for your skills and needs. You will also receive our book set, AD SALES: WINNING SECRETS OF THE MAGAZINE PROS.We look forward to working together and value your time. With Helen Berman and her proven sales training methods, you are on your way to becoming one of the top advertising sales professionals in the industry.
Helen Berman
Ad & Media Sales Training
Helen Berman
Media Sales Institute
